Chipotle Pretends to Hack its Own Twitter Account?
by Aimee,posted Jul 25 2013 3:00PM
Apperantly as part of some promotional thing Chipotle decided to "hack" its own twitter account on Sunday. I guess that's an interesting way to get people talking about your company?
When asked why Chipotle decided to pull this stunt the retorted with,
Little did they know that now what they thought was a harmless joke could become a problem if it starts trending. If brands start doing this as a promotion with hacks that "aren't harmful or hateful or controversial", then the real hackers would be forced to up the harm, hate, and controversy to show that the account did indeed get hacked.